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rakib9090alhasan
Novice Profiteer
Novice Profiteer
Oct 05, 2022
In General Discussion
Oftentimes onboarding new clients involves both the sales and marketing teams. From creating the perfect email onboarding sequence to following up with your new clients, and everything in between, it’s essential to make their onboarding experience as seamless as possible. By optimizing your new client’s onboarding process, your company will have a better chance at extending their life cycle. If the company has yet to have a demo, add them to an onboarding email sequence that will offer them the chance to either book or request a personalized demo. Then, your sales team can show them a personalized demo. Or, you can send them a link to a demo that you have created that includes their company’s information. Now that we have gone over a few use cases for demo software, let’s go over a few key metrics that you should track when using a demo software. Metrics to Measure Anyone in marketing or sales knows that metrics are one of the best ways to track the success of new initiatives. This is because you want to know that the time and money that you invest will pay off. Next, I have Phone Number Database included a few key metrics that could change and improve with the addition of a demo software. CLV Customer lifetime value, or CLV, is one of the most important metrics that your business can use to track the success of your demo software. A positive onboarding experience is likely to result in customers that stay with your company for a long period of time. If you are just starting to use a demo software, you can compare data from previous months and see if you’re retaining more customers. To calculate CLV, simply multiply the number of months that your average customer stays with your company with how much the average customer spends in one month. For example, if on average your customers sign up for 1 year, spending $100 a month, their CLV is $1,000. Increasing your CLV will increase the time they spend with your company. As a result, they will spend more money. Time on Page If you choose to embed your demos on your website, then time on site is a great metric to measure. Let’s say you add an interactive demo to one of your landing pages. Once the demo has been there for a few weeks and the page has gotten a decent amount of traffic, then compare the time on that page with and without the demo. If the time on that page increases, more than just a few seconds, you know that the demo is working to attract their attention.
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rakib9090alhasan

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